Cold, Warm, Hot is not a sales process.

We work with hundreds of freight brokerages and agencies at Salesdash as their CRM provider to manage their shipper prospecting efforts and carrier lane preferences.

Many sales teams use the labeling of Cold, Warm, and Hot as their sales process.

A small tweak to this can help you and your team know the next steps in your sales process to take with a shipper when prospecting them and to better understand where each of your leads are in your sales process.

Watch the 1 minute video above to hear from Josh Lyles, founder at Salesdash CRM on a simple process.

While you're here, how about a free resource for you? Here's a pdf of 38 questions you can consider asking shippers when prospecting.

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